I don’t get why BCI banned this ad. Well the power of youtube should put a stop to their gallop!
BCI STATEMENT REGARDING TRÓCAIRE ADVERTISEMENT
The BCI has informed Trócaire today that the current version of its advertising campaign is in breach of the Radio and Television Act 1988. Following discussion with Trócaire, the BCI has considered an alternative broadcast version of the advert, and has deemed that this alternative version is in order under Section 10(3) of the Radio and Television Act, 1988.